Tag Archives: Tidal

TIDAL partners with Mercedes to give drivers one year free music

Mercedes-Benz and global music and entertainment platform, TIDAL have partnered to provide Mercedes drivers who connect their car to the brand’s me Portal with access to complimentary TIDAL HiFi membership.

By next year, Mercedes drivers will be able to stream TIDAl’s more than 50 million songs, over 185,000 music videos and special Mercedes-Benz playlists at no cost for a year, the companies announced on Tuesday.


“Thanks to the cooperation with TIDAL, we are enhancing the Mercedes me lifestyle range with a unique entertainment experience,” Mercedes-Benz Cars marketing vice president Jens Thiemer said in a news release.“Our customers can stream music and videos at home or on the go virtually unlimited. We also offer exclusive opportunities to contact artists or experience them live.”

Mercedes-Benz and TIDAL are celebrating the launch of their collaboration with an exclusive concert on Friday, Sept. 15 during the upcoming me Convention at the Frankfurt International Motor Show hosted by Mercedes-Benz and South by Southwest.

Convention participants can sign up for tickets during the convention using the event’s app. Additionally, more tickets will also be raffled over the social media channels of both TIDAL and Mercedes-Benz.

“TIDAL is honored to partner with the world’s premier automobile manufacturer,” added TIDAL’s Lior Tibon. “The joint mission of superior quality and excellence is a natural synergy between both brands. Mercedes customers value ingenuity and we’re proud to share TIDAL’s elevated music and entertainment experience with them.”



Jay Z’s Tidal exclusive 4:44 has gone platinum in less than a week

Jay Z’s 4:44, an album you can’t listen to unless you’re a Tidal subscriber, has gone platinum. The Recording Industry Association of America (RIAA) made the announcement this morning, less than a week after the album’s release.


Few albums go platinum, which certifies a record has been sold 1 million times, in less than a week, especially digital-only albums. The RIAA didn’t even count streams toward a gold or platinum album certification until last year, when it made 1,500 track streams equivalent to one album sale.

4:44 was released on June 30th exclusively to Tidal subscribers and Sprint customers. Anyone who hadn’t signed up for Tidal prior to the album’s release wasn’t able to listen to it, unless they were also a Sprint customer. On Monday, that barrier was eliminated, with the album made available to all Tidal subscribers.


Still, it’s unclear how many subscribers Tidal even has. In 2016, the company claimed it had 3 million subscribers, but a report this year claimed that it had been deliberately inflating subscriber numbers.


Not all of 4:44’s sale numbers came from Tidal streams. On Sunday, a number of 4:44 albums were made available to download for free with the voucher code “sprint,” which is still active as of today. In this case, Sprint paid for these free albums, which means the downloads still count toward the album’s platinum certification.

Back in 2013, Jay Z sold a million copies of Magna Carta Holy Grail to Samsung to give to Samsung Galaxy users for free, prompting the RIAA to change its rules to allow the Samsung downloads to count toward certification as soon as the album was released. Magna Carta Holy Grail also went platinum.

According to Billboard, 4:44 will be released on Apple Music and iTunes this week.



JAY-Z’s Name: The Hyphen Is Back, And Now It’s in All Caps

JAY-Z is back. Not only is his new album 4:44 out later this month, June 30, as a Tidal exclusive, but he’s brought back the hyphen in his name as well. Back in 2013, after the release of his album Magna Carta Holy Grail, Hov dropped the hyphen, effectively making him Jay Z. But now, a Roc Nation rep confirms to Pitchfork that the hyphen is back, and the rapper is also officially formatting his name in all caps. So, JAY-Z it is. Before the official 4:44 reveal, he also shared a snippet of the upcoming film by the same name, soundtracked by a clip of his new song “Adnis.” The album announce featured his name formatted as “JAY:Z.” In addition to that announcement, this weekend also saw JAY-Z and Beyoncé usher their new twins into the world.