Snapchat Threatens Employees With Jail as Facebook Lets It Starve

A starkly threatening internal memo to Snapchat employees was leaked to Cheddar early Friday, painting a desperate picture of the struggling young company. In a Sisyphean twist, the leaked memo was about preventing leaks. Michael O’Sullivan, chief lawyer and general counsel of Snapchat’s parent company, threatened firing, lawsuits, and even jail time for employees who leak confidential information to […]

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Snapchat may introduce new YouTube-style ads

Snapchat may introduce new YouTube-style ads that users would only be able to skip after three seconds, a new report claims. The plans are said to be under “serious consideration”, with the company looking at aggressive new ways of generating money. If they are approved, it’s understood that Snapchat would start forcing users to watch video adverts […]

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CNN cancels its Snapchat-specific show ‘The Update’ after just 4 months

It seems like just yesterday that CNN launched its own Snapchat-specific show. The Update was barely four months old, but apparently, four months was all CNN required to decide that the show needed an update of its own — or rather, a permanent downgrade. That’s right, friends — as originally reported by the Wall Street Journal, CNN has […]

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Brands Can Now Sponsor Snapchat Filters With Animated Messages

Just when you thought your selfies were safe from advertisements, along comes another sponsored ad format. Earlier this month, Snapchat began rolling out animated filters (like a twinkling wreath of holiday lights) that move across the screen when users take a photo or video. Now, the platform is opening up animated filters for advertisers that enable […]

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Snapchat launches augmented reality developer platform Lens Studio

Snapchat is finally opening up so outside developers can help it offer infinite augmented reality experiences beyond those it designs in-house. Today, Snap launches the Lens Studio AR developer tool for desktops so anyone can create World Lenses that place interactive, imaginary 3D objects in your photos and videos. But brands, news publishers and developers will have to promote […]

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