Augmented, virtual reality are China’s new tourism draws

Mickey Mouse and gang in Shanghai Disney Resort should be worried about a new breed of showtime rivals. During a recent national holiday week, more than 700,000 visitors swarmed to a new light-show theme park in Haining, a city near Shanghai that has China’s largest leather mall. They oohed and aahed over a 10-minute water […]

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Benefit Launches New AR Tool to Help Create Your Perfect Brow

Whether it’s going to get your brows waxed or tweezed by someone new or having no idea how to create the brows you aspire to have at home, we’ve all felt like we may or may not be wasting our money — and maybe even endangering our brows. Benefit Cosmetics might have a solution. Known […]

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10 Social-Media Trends to Prepare for in 2018

Next year, social media is poised to create even more disruption as a number of new technological advancements go mainstream, and as social norms related to social media change. Here are the top 10 social media trends to prepare for as 2018 draws near. 1. Rise of augmented reality At the first-ever event hosted in […]

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Snapchat launches augmented reality developer platform Lens Studio

Snapchat is finally opening up so outside developers can help it offer infinite augmented reality experiences beyond those it designs in-house. Today, Snap launches the Lens Studio AR developer tool for desktops so anyone can create World Lenses that place interactive, imaginary 3D objects in your photos and videos. But brands, news publishers and developers will have to promote […]

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Anyone can now build augmented reality face masks inside Facebook

Earlier this year, Facebook announced that it would give some hand-selected outside developers permission to build augmented reality features for Facebook’s in-app camera. HBO built a face mask so “Game of Thrones” fans could turn themselves into the Night King. “Star Wars” built one, too, so users could look like bad guy Kylo Ren. Now […]

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